Director of Strategic Account Management and Media
About the Role
The Director of Strategic Account Management and Media is responsible for contributing to VCU Enterprise Marketing and Communications (EMC) strategic marketing expertise and leading the account management and paid media teams. This position reports to the Associate Vice President of Brand Marketing and collaborates with cross-functional teams across the VCU enterprise to develop, implement, and execute innovative marketing strategies, message programs, and media plans that support university priorities and deliver successful/measurable results. The Director of Strategic Account Management and Media serves as a proactive champion for advancing the VCU brand by focusing on increasing new student applications, improving enrollment, growing national brand prominence, and supporting the creation of breakthrough content that shapes favorable brand perceptions for VCU.
How to apply
VCU’s Executive Search Team is assisting Virginia Commonwealth University in this search. Application materials should be submitted to the VCU job portal located at the link below:
Contact Us
Confidential inquiries, nominations and application materials should be directed to Tanya-Lee Giscombe (tlsgiscombe@vcu.edu). The search will be conducted with a commitment of confidentiality for candidates until finalists are selected.